The state-wide campaign will run from September 17 to October 17. It aims to highlight the public welfare achievements of Prime Minister Narendra Modi’s 25 years of continuous public service and connect every citizen with the collective national resolve of ‘Viksit Bharat 2047’.
The Chief Minister directed officials to make the campaign a mass movement with clear coordination between the government, the Chief Minister’s Office (CMO), and district administration. A dedicated control room will be set up at the CMO to provide daily progress reports directly to the Chief Minister.
Key Campaign Directives and Event Schedule
September 17 (Campaign Launch & ‘Aashirwad Ka Diya’): The drive will kick off on Prime Minister Narendra Modi’s birthday at 7:00 PM with the ‘Aashirwad Ka Diya’ initiative. Special lamp-lighting events will take place at major infrastructure projects, river ghats, temples, parks, schools, colleges, and hospitals. Artificial limbs and assistive devices will also be distributed to differently-abled individuals (Divyangjan).
September 25 – October 7 (‘Aangan Ka Utsav’): A three-day festival and dialogue program will take place at every Anganwadi center. Healthy children will receive encouragement awards, mothers who successfully transitioned their children from malnutrition to healthy status will be honored, and top-performing ASHA workers, Anganwadi workers, and helpers will receive public recognition.
National Innovation Challenge: The Chief Minister called for strong participation from Uttar Pradesh’s youth across events in five major hubs: Delhi, Bengaluru, Kolkata, Maharashtra, and Gujarat.
October 17 (‘Janseva Mahakumbh’): Uttar Pradesh will ensure robust participation in the final event, themed ‘Panchayat to Parliament’.
All preparations, including the finalization of the action plan, meetings with public representatives and officials, and the readiness of data banks and beneficiary lists, must be completed by September 10.